Sharks:

Chlorine:

Credits:

Advertising Agency: Kinetic, USA

Featuring a 50 second film showing a map of London overlaid onto the image of Earth (as seen from space), Visit London is launching a £4 Million campaign to promote the 2012 Olympic Games, held in London. And their campaign slogan? See the world. Visit London.

There is also a variety of other commercials planned, including a complimentary print campaign. The campaign will launch globally at 1pm on BBC One/Radio 2 on August 24th, when the official hand-off from Beijing to London occurs.

The committee for London 2012 has already gotten off to a rocky start with the controversy surround their logo design, lets see if they can pull this off without any problems.

Visit www.london2012.com for more information about the hand-off or the next season of Olympic Games. You can check-out more information about the Visit London campaign by going to www.visitlondon.com.

Amanda Beard Poses Nude For PETA

Member of Team USA, swimmer Amanda Beard can be found in a recent print campaign by PETA. In the ad, shown above, Amanda poses nude to try and urge people to not wear fur.

This isn’t the first time Amanda Beard has been nude around a camera, she has been both a FHM cover-girl as well as posed for Playboy. She’ll be going for her eigth medal in Beijing this year.

Above is a commercial for Freddy, a leading Italian sportswear company, to promote the Italian sports teams competing in the 2008 Beijing Olympic Games.

In addition to the television piece, there is an accompanying print campaign featuring Elisa Santoni, a member of the Italian Olympic Rhythmical Dance Team, and Simone Collio, member of the Italian Olympic 100 Meter Sprint Team.

Elisa Santoni:

Simone Collio:

Credits:

Advertising Agency: 1861 United, Milan, Italy Executive Creative Directors: Pino Rozzi, Roberto Battaglia
Creative Directors: Federico Pepe, Stefania Siani
Art Director: Federico Pepe, Alice Marrollo Copywriter: Stefania Siani, Serena Toppeta Directors: Federico Pepe, Tomaso Cariboni. Director of Animation: dadomani.
Animation: dadomani.com

Dadomani’s studio made the set construction and animation of Freddy Commercial. All the elements which compose the set are created by wood, iron, resin and paper. Every part of it was modular, to help along animation. The animation was realized by stop motion technique on film. This commercial win the Cannes Young director price. Freddy, leading Italian company in sportswear, is now Technical Sponsor and Official Supplier for the Italian Olympic team in Beijing in 2008. All members of the Italian Team, about 1000, including athletes, technicians and managers, will wear the Freddy official uniform